The leading e-commerce company Flipkart is going to expand their business in India. As a part of that the online shopping web portal will not encourage cheap Chinese products and it will promote only make in India products from now onwards. Earlier in this June, the news about Flipkart came that it is following the Paytm way to support Chinese products and then sell to Indians. Sourcing cheap Chinese products pushed the Indian manufacturers and investors into losses. As per reports, Now Flipkart is going to re-introduce the products made by Indians under ‘Make in India’.
Why Flipkart opt for Make in India : Some time ago leading American, Japanese, Chinese and European firms were trying to make a direct route for initiating their own ‘Make in India’ units in India, now Flipkart is using same ideology for incresing their business in the market. Apparently, Flipkart’s engagement with Chinese goods has almost ended, as Flipkart organizers have decided to hold Make in India vision with full force. However, Patanjali is Flipkart’s role model in this mission. Apart from these, the margins are also huge in selling private label products and this can be Flipkart’s next big change in future days.
How ‘Make in India’ work for Flipkart : According to the latest reports, Flipkart has produced a strong team which will cause several private label products made by Indians and then sell and market these products thoroughly on their platform under “Make in India” dream. Even though it has more than lakh merchants on their platform, but Make in India label products would form the best of Flipkart’s offerings, because they would be sold under their own brand name.
Flipkart choose Make in India Products For Future Expansion in India : A person very close to the team said, ” This Make-In-India initiative could be Flipkart’s big play in the broader commerce business as products under the brand will be manufactured in India.” Inside sources revealed that Flipkart has decided to grow their business expansion in India on focusing the Make in India vision. Flipkart will buy private label products ranging from electronics to apparels, Furniture and even gadgets also for this.